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Social Retargeting

FACEBOOK PIXEL &
RETARGETING

97% of website visitors leave without converting. Facebook Pixel tracks them and serves your ads on Facebook and Instagram until they come back and buy. Custom audiences, lookalike targeting, and full campaign management. $500 setup + $199/mo.

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Someone visits your website, looks at your services, and leaves. Without retargeting, that person is gone forever. With Facebook Pixel installed, that person sees your ads on Facebook and Instagram for the next 30 days — keeping your brand top of mind until they're ready to buy.

We install and configure Meta Pixel on your website, build custom audiences based on visitor behavior, create compelling ad creative, and manage your retargeting campaigns. The result: people who already showed interest in your business see your ads repeatedly across social media, dramatically increasing the chance they come back and convert.

3-5x
Better Conversion
2.8B
Meta Users
30 days
Retargeting Window
$199
Per Month

What's Included

Complete Facebook and Instagram advertising setup and management.

  • Meta Pixel installation and event tracking
  • Custom audience creation (website visitors, email list, engagement)
  • Lookalike audience targeting for new customer acquisition
  • Ad creative design (images, carousel, video)
  • Retargeting campaigns for warm leads
  • Conversion tracking and attribution
  • Monthly performance reporting
  • A/B testing of ads, audiences, and placements

How Retargeting Works

When someone visits your website, Meta Pixel drops a cookie on their browser. Now Facebook and Instagram know this person visited your site. You can then create ads that ONLY show to people who've already visited — meaning you're advertising to people who already know your brand and showed interest. This is why retargeting ads convert 3-5x better than cold ads: you're reaching warm leads, not strangers.

FACEBOOK PIXEL & RETARGETING FAQ

Do I need a Facebook business page?

Yes, you need a Facebook Business Page and a Meta Business Suite account. If you don't have these, we'll set them up as part of the onboarding process at no extra charge.

How much should I spend on ads?

We recommend a minimum ad budget of $300-500/mo for retargeting and $500-1,000/mo if you want to add prospecting campaigns. The management fee ($199/mo) is separate from your ad spend, which goes directly to Meta.

Will this work for my local business?

Absolutely. We geo-target your ads to your service area, so you're only paying to reach people in your market. Whether you serve all of Metro Detroit or just a 5-mile radius, we dial in the targeting.

How quickly will I see results?

Retargeting campaigns typically show results within the first 1-2 weeks. It takes about 30 days to fully optimize audiences and creative. We provide monthly reports showing impressions, clicks, conversions, and cost per result.

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Book a free strategy consultation. We'll discuss your goals and build a custom plan for your business.

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FACEBOOK PIXEL & RETARGETING ACROSS METRO DETROIT

We provide facebook pixel & retargeting services to businesses throughout Southeast Michigan.